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Articles by Brooke Weston × Clear

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Lead Conversion

Your Listing Presentation Is Bleeding Clients - Here Is How to Stop the Hemorrhage

Most agents walk into a listing appointment armed with data and walk out wondering what went wrong. The problem is not your stats - it is that you are speaking to the wrong part of the seller's brain.

6 min read · Brooke Weston

Lead Conversion

Why Your Listing Presentation Is Losing You Deals Before You Say a Word

Agents are bleeding listings every single week - not because of their market knowledge or their commission rate, but because of what happens in the first 90 seconds. Let me show you what is actually killing your close rate.

5 min read · Brooke Weston

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